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Why Lawyers need a Simple and Easy Website?

Having the best website possible for their firm is a common goal for most lawyers. One of the main reasons is because it’s a visible differentiator from other companies. However, having a great website doesn’t mean that you need to think about complicated features or...

Law Firm Marketing in Markham: 6 strategies to rank higher!

Why must lawyers understand SEO as one of the main rules of Law Firm Marketing in Markham? The evolution of Law Firm Marketing in Markham tells us that SEO positioning must occupy a priority place in the customer’s acquisition of any lawyers firm. This is the most...

Why Contractors need a Website?

Understanding how digital marketing in the building industry works is very interesting. Contractors need a website but it's not very simple to understand. Unlike other products or services in the market, homeowners always look for the services of a professional...

7 Reasons to develop your Website using WordPress !

You will be surprised to know that 15% of the world’s top million sites are developed in WordPress. This platform seems to be the future of web design being the favorite tool from a big part of the web designers and developers community. We want to share with you the...

Law Marketing Companies in Markham. What’s your ROI on Pay Per Click campaigns?

All the law marketing companies in Markham agree that Pay Per Click advertising is as important as any other investment in your business. It brings potential customers to your website and from that point; it’s your job to convert these people into paying customers....

Why do Contractors need to be on Google?

We know that being a contractor is probably not the most glamorous job in the world. However, it doesn’t stop being an incredible and very important activity! In this manner, if you are a contractor you have no excuse for not becoming part of the Digital Marketing...

How to choose an AdWords Agency?

It’s a fact that your marketing strategy won’t be complete without the paid search advertising. However, it’s very common the fact that you want to find the best agency in your zone in Google AdWords and you don’t even know where to start. In this manner, we will...

The 5 Powerful Reasons to Use a Social Media Calendar

To position your brand with success, counting with a good Marketing Plan on Social media is truly necessary. We are talking about the platform that will help you reach your audience with your commercial proposals. However, to make that your marketing plan works, you...

Discover Google Duplex, the AI system where your phone does your tasks!

One of the biggest efforts of AI systems developers is reaching a more natural human-computer interaction, one that actually understands the natural language, including simple words and commands. Currently, the speech of computers is more understandable after the...

Why is Google AdWords a Powerful Booster for your Business?

It’s amazing to see how the traditional marketing has evolved into the big movement we experience today. Some years ago, you could find instruments to promote your brand or generate sales as TV ads, newspapers, mailing of brochures and advertising signs. Some of them...

Local SEO

Directory Submission

Landing Page Promotions

Google Maps Growth

WHAT DO WE DO?

Local Frame

Press-release and links at all local directories and forums

On-Page SEO

Optimization of WordPress code and page content

Link Building

Let search engines know about your website

Conversion Optimization

Increasing conversion of the percentage of visitors into customers

Competitive research

Find the strengths and weaknesses of current and potential competitors

The Local SEO Packages focus on relevant citation building, effective on-page optimization including local schema implementation, natural link building, methodology-based solutions, and Google Map pack inclusion. Ideal for businesses with actual physical locations and want to build their presence locally. Help your client attain natural local ranking, and drive foot traffic to their stores.

FAQ

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What contributes to Local SEO?
On-Page semantic mark-ups and Google Map API integration also help the search engines understand that a website is the virtual representation of a physical business in the location indicated in the map API and marked up in the schema address.
What is the difference between Organic SEO and Local SEO?
  • Organic SEO is location neutral.  It’s ideal for websites that generate revenue exclusively online or are just looking to generate awareness through a wide audience.  If you’re running a national campaign or an e-commerce campaign, this is the perfect methodology for you.
  • Local SEO targets local search specifically. That means that your audience is within a few miles from your business and that your online presence is meant to drive foot traffic to an actual establishment.  This is done through several methods including using geo-centric keywords, producing locally relevant content, building citations on local niches and directories, and tying up with websites in the same area.
How are citations important for Local SEO?
Google considers the number of citations and where they are in their ranking factor. Nonetheless, the critical part of citations is not their number but the consistency of citations. Each citation must be similar; else Google may display different data for your local business.
How do I place my business in the Google Map pack?
Aside from the Organic and specific Local SEO factors, businesses are displayed in the Google Map pack based on the location of the business and the searcher, data in Google Maps and Google My Business and number of citations pointing to the business and its location among other things.
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About us

Digitan Media specializes in marketing solutions, web design, Adwords management, social media marketing and search engine marketing. Put simply, we boost business results by leveraging the full power of the internet and digital media.

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